From stuck to
exactly where
you need to be.
Six sessions. A clear story, a real target list, outreach messages you've already sent, and a salary number you can say out loud without flinching.
You're smart, capable, and tired of feeling like everyone else has figured something out that you haven't.
You're early in your career
You graduated with a portfolio and no idea how the industry actually works. You've applied to things. Nothing is landing. You don't know if it's you, your materials, or the market.
You're ready to pivot
You know you're in the wrong place but you don't know how to translate what you've been doing into what you actually want. The story feels broken. We fix that.
You're in the creative industry
Advertising, branding, design, content, strategy — you know the landscape is specific. You need someone who knows the difference between a CD and an ECD and why it matters.
Most career advice skips
the most important part:
figuring out who you are first.
Tactics without identity don't stick. You can have a perfectly formatted resume and still not know what thesis it's supposed to be proving. You can go on interviews and still not know how to answer "tell me about yourself" in a way that's actually true.
Launch Lab starts with the inside work — your values, your voice, what you're actually good at and what drains you — and then builds everything else from there. The resume, the outreach, the interview, the offer. It all holds together differently when it starts from something real.
That's not a soft approach. That's the only approach that works.
Six Sessions. One Clear Arc.
Each session builds on the last. You leave every one with something concrete — not just insight, but action.
You Are a Brand. Let's Figure Out What It Stands For.
Values, future self, and your Single Minded Proposition. The recruiter sees 100 applications and has 10 minutes. The confused candidate gets cut first. We fix that here.
Own Your Story.
Your resume is a thesis: direction at the top, evidence below. We audit your resume, LinkedIn, and portfolio through a recruiter's lens — and translate your experience into the language of the job you want.
Research Like a Recruiter.
Most jobs are never posted. We build your target list of 15–20 companies and 15–20 people using the same tools and logic a recruiter uses. The hidden job market stops being a mystery.
Reach Out Without Being Weird.
Networking isn't schmoozing. It's curiosity. You're doing a documentary — and you need to interview 25 people to figure out who's in your film. You'll leave with 3 messages drafted and sent.
Interview Like You Belong There.
An interview isn't a test. It's a conversation between two people figuring out if there's a fit. We do real mock interviews, real feedback, and cover everything after — the thank you note, the follow-up, the shell game.
Offers, Negotiation & What's Next.
Know your number. Own your timeline. You'll leave with a salary script, a negotiation framework, and a 30-day action plan that keeps the momentum going after the program ends.
Sam Glatzer has been on the other side of the table for 20 years.
Before Sam was a coach, she was the person deciding which 10 resumes out of 200 got a call. She knows what makes a candidate land — and what makes them disappear into the pile.
But she also knows that tactics without clarity don't work. The most important thing she does isn't teach people how to write a resume. It's help them figure out what the resume is supposed to say — and why they keep avoiding saying it.
Sam's coaching catches what she calls "the thing underneath the thing." The real reason you're stuck. The story you're telling yourself that isn't yours. The version of you that's been waiting to show up in a room and own it.
That's what Launch Lab is built around.
What you leave with.
A clear identity
Your values, your strengths, your Single Minded Proposition — and the ability to say all of it out loud without it sounding like a LinkedIn bio.
Materials that work
A resume with a thesis. A LinkedIn profile that sounds like you. A portfolio that shows where you're going, not just where you've been.
A real target list
15–20 companies, 15–20 people, built the way a recruiter would build it — using the tools and logic of the hidden job market.
Outreach you've already sent
Three personalized messages written and sent before Session 4 ends. No more staring at a blank draft. The freeze is over.
Interview presence
Real mock interview. Real feedback. Five STAR stories that flex across any question. A "tell me about yourself" that actually sounds like you.
A number you can say
Your salary floor, your target number, and a script you've practiced out loud. No more leaving money on the table because the conversation felt uncomfortable.
Join Launch Lab
Maximum 8 people per cohort. Small by design — this is a coaching program, not a course.
Full price after founding cohort: $999 · Questions? sam@yourcareercompass.com