Meg has built her career at the intersection of brand, creative, and strategy, leading teams that transform deep audience insights into campaigns that spark cultural relevance and drive measurable growth.
She began her career on the agency side as an Art Director and spent nearly two decades working at agencies in New York City and North Carolina. More recently, Meg moved brand-side, where she has taken on new challenges and gained a different perspective from within the client organization.
Her experience across both agency and in-house environments gives her a valuable understanding of how creative ideas are developed, sold, produced, and connected to broader business goals.
Website
About Me
Outside of work, Meg is interested in fitness, nutrition, parenting, food, and all things ’90s nostalgia.
She lives at the beach—even though she does not actually like the beach.
Interests
Fitness, nutrition, parenting, ’90s nostalgia, and food.
Can Help With
Creative and design,Portfolio reviews,Art direction,Creative direction,Career development, Career pivots, Personal branding, Advertising agencies,In-house creative roles, Startups, managing teams, hiring, Brand marketing, creative strategy
Moving from agency-side to brand-side
Best Person to Talk to About
Making an important career decision
Moving from an agency role to an in-house position
Understanding the differences between agency-side and brand-side work
Building a career across brand, creative, and strategy
Transitioning from art direction into broader marketing leadership
Connecting creative ideas to business growth
Navigating a career pivot
Developing your personal brand
Managing and hiring creative teams
Open to Supporting
Early-career, mid-level, and senior professionals.
Fun Fact
Meg lives at the beach but does not like the beach.
Background
Meg is originally from Kentucky and attended the University of Kentucky, where she studied Integrated Strategic Communications.
Before building her career in advertising and brand marketing, she wanted to become either a Star Search winner or a cocktail waitress.